Our Mission
Reframe saving for an entire generation.
Instead of tracking dollars, we put your money in terms of what you actually want, and show you the trade. Skip the small stuff, and the big stuff pays for itself.
The Problem
Spending got frictionless. Saving didn't.
Big companies have spent billions making it effortless to spend — one tap, one swipe, and it's gone. Nobody put that same effort into helping you save. So your money leaks out in small impulse buys you barely notice, and the things you actually want stay out of reach. DitchList makes that spending visible, then turns it into progress toward what matters.
Why We Built It
We were the problem we're solving.
We're Campbell and Drew, two college founders who realized we were spending money way faster than it came in — and that frictionless impulse buys were exactly why. DoorDash here, a late-night order there; none of it felt like much in the moment, but it added up to the reason we could never get ahead. So we built DitchList to slow that down: to make you aware of where it's actually going, and to put you back in control of what you want your money to do.
The Founders
Campbell Little
Co-Founder
Business Administration & Entrepreneurship at Auburn University. Runs product, brand, and growth at DitchList.
Drew Scheiderer
Co-Founder
Finance & Business Analytics at Purdue University. Builds the app and the systems behind it.